The studio approach was developed by the Finnish Innovation Fund Sitra to help policy makers design integrated solutions that can tackle the 21st century's ambiguous and interlinked challenges. The approach has been tested around the world for more than ten years, and recently by UNDP in Uruguay to lay out a vision for a more sustainable future in connection to the largest foreign direct investment in the country's history. In this video, Marco Steinberg, Founder and CEO of the strategic design practice Snowcone & Haystack, demystifies the concept and explains how it can be useful to development practitioners.